Break fhe Glass Campaign!Monday, July 26 2010
The Women's Future Fund (WFF) launched a national video campaign today called BREAK THE GLASS to raise awareness and debate on women's equality across Canada.
BREAK THE GLASS is a series of short and humorous video clips posted on www.breaktheglass.ca and social media sites such as YouTube and iTunes. The videos dispel the myth of gender equality and reinforce the challenges facing women in Canada - the campaign is in response to recent funding cuts based on political rumors that women are now, in fact, equal.
A second video, to be released next week, will feature a response to the campaign by Jessica Holmes, feature performer on CBC’s Royal Canadian Air Farce.
Women's Future Fund